Privacy Policy

Learn how Mallfella collects, uses, and protects your personal information when you shop with us.

Privacy Policy

At Mallfella, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, browse our products, place an order, or contact us.

By using our website, you agree to the practices described in this Privacy Policy.

1. Who We Are

Mallfella is an online shopping store offering women’s lingerie, nightwear, panties, bras, handbags, footwear, and other women’s fashion and everyday essentials in Pakistan.

Website: Mallfella
Email: support@mallfella.com
Phone/WhatsApp: +92 323 8544409
Country: Pakistan

For privacy-related questions, you can contact us using the information above.

2. Information We Collect

Mallfella is an online shopping store offering women’s lingerie, nightwear, panties, bras, handbags, footwear, and other women’s fashion and everyday essentials in Pakistan.

Website: Mallfella
Email: support@mallfella.com
Phone/WhatsApp: +92 323 8544409
Country: Pakistan

For privacy-related questions, you can contact us using the information above.

3. Information Collected Automatically

When you visit our website, some technical information may be collected automatically.

This may include:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Pages visited
  • Time spent on pages
  • Referring website
  • Approximate location based on technical information
  • Website interaction and usage information

This information may be used to improve website performance, security, user experience, analytics, and marketing.

4. How We Use Your Information

Mallfella may use your information for the following purposes:

Order Processing

We use your information to:

  • Process and confirm your order
  • Arrange delivery
  • Contact you regarding your order
  • Provide order updates
  • Handle returns, refunds, exchanges, or complaints

Customer Support

We may use your contact information to respond to your questions, requests, complaints, or other customer-service communications.

Website Improvement

We may use technical and usage information to understand how visitors use our website and improve our products, website functionality, content, and shopping experience.

Marketing

Where permitted and where appropriate, we may use your information to provide information about Mallfella products, offers, promotions, or updates.

You may request that we stop sending you promotional communications at any time.

Security and Fraud Prevention

We may use information to detect, prevent, and investigate suspicious activity, fraud, abuse, or security issues.

Legal Requirements

We may process or disclose information where required to comply with applicable laws, regulations, legal processes, or lawful government requests.

5. Order and Payment Information

When you place an order with Mallfella, information necessary to complete the transaction may be shared with relevant service providers, such as payment processors, delivery companies, hosting providers, or other services required to fulfil your order.

Mallfella does not intentionally store complete payment card details on its own website unless specifically required and securely supported by the payment service being used.

Payment information may be processed directly by the relevant payment provider according to its own privacy policy and security practices.

6. Cash on Delivery

If you choose Cash on Delivery (COD), we may need to share relevant delivery information with our courier or logistics partner so that your order can be delivered to you.

This may include:

  • Name
  • Phone number
  • Shipping address
  • City
  • Postal code
  • Order details

We only share information reasonably necessary to fulfil the delivery.

7. Cookies

Mallfella may use cookies and similar technologies to improve your browsing and shopping experience.

Cookies are small files stored on your device by your web browser.

We may use cookies for purposes such as:

  • Remembering shopping cart items
  • Maintaining website functionality
  • Understanding website usage
  • Improving website performance
  • Remembering certain preferences
  • Measuring advertising and marketing performance
  • Providing relevant website experiences

Some cookies may be placed by third-party services that operate on our website.

You can manage or disable cookies through your browser settings. However, disabling certain cookies may affect some website functionality.

8. Analytics

We may use analytics services to understand how visitors interact with our website.

These services may collect information such as:

  • Pages viewed
  • Website interactions
  • Device information
  • Browser information
  • Approximate geographic information
  • Traffic sources

Analytics information helps us understand website performance and improve the customer experience.

9. Advertising and Marketing Technologies

Mallfella may use advertising and marketing technologies provided by third-party platforms, such as Meta, Google, TikTok, or similar services.

These technologies may use cookies, pixels, tags, or similar tools to help us:

  • Measure advertising performance
  • Understand website visits
  • Create audiences
  • Improve advertising campaigns
  • Show relevant advertisements
  • Measure conversions

Third-party platforms process information according to their own privacy policies and terms.

10. Sharing Your Information

We do not sell your personal information as a product.

We may share necessary information with trusted service providers when required to operate our business, including:

  • Courier and delivery companies
  • Payment processors
  • Website hosting providers
  • Website and technical service providers
  • Analytics providers
  • Advertising and marketing platforms
  • Customer support services
  • Fraud prevention and security services
  • Professional advisers where necessary
  • Government authorities or law-enforcement agencies where legally required

We aim to share only the information reasonably necessary for the relevant purpose.

11. Third-Party Services

Our website may use third-party services, plugins, tools, payment providers, analytics services, advertising platforms, social-media integrations, or other external technologies.

These third parties may collect or process information according to their own privacy policies.

Mallfella does not control the privacy practices of third-party services.

We encourage you to review the privacy policies of third-party services when appropriate.

12. Data Security

We take reasonable technical and organisational measures to protect personal information against:

  • Unauthorised access
  • Loss
  • Misuse
  • Alteration
  • Disclosure
  • Destruction

However, no website, online service, or method of electronic transmission can be guaranteed to be completely secure.

Therefore, while we take reasonable precautions, we cannot guarantee absolute security of information transmitted through the internet.

13. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

This may include keeping information for:

  • Processing and completing orders
  • Customer service
  • Returns and refunds
  • Accounting and business records
  • Fraud prevention
  • Security
  • Legal or regulatory requirements
  • Resolving disputes

When information is no longer reasonably required, it may be deleted, anonymised, or securely disposed of, subject to applicable legal and operational requirements.

14. Your Privacy Rights

Depending on applicable law, you may have rights regarding your personal information.

You may contact us to request information about:

  • The personal information we hold about you
  • Correction of inaccurate information
  • Updating your contact information
  • Deletion of certain personal information
  • Withdrawal of consent where applicable
  • Stopping certain marketing communications
  • Other privacy-related requests

Some information may need to be retained where required for legal, security, accounting, or legitimate business purposes.

To make a privacy request, contact us at:

Email: support@mallfella.com

15. Children's Privacy

Mallfella’s website is intended for general consumers and is not specifically directed toward children.

We do not knowingly request or collect personal information from children where prohibited by applicable law.

If you believe that a child has provided personal information to us, please contact us so that we can review and take appropriate action.

16. Links to Other Websites

Our website may contain links to third-party websites, social-media platforms, payment services, or other external websites.

Mallfella is not responsible for the privacy practices, security, or content of third-party websites.

We recommend reviewing the privacy policy of any third-party website you visit.

17. Social Media

Mallfella may maintain social-media profiles or include social-media links on our website.

If you interact with our social-media pages or third-party social-media features, the relevant platform may collect information about your interaction according to its own privacy policy.

18. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our website, services, technologies, business practices, or applicable requirements.

When we make changes, we will update the “Last Updated” date at the top of this page.

We encourage you to review this Privacy Policy periodically.

19. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or the way Mallfella handles your information, please contact us.

Mallfella
Email: support@mallfella.com
Phone/WhatsApp: +92 323 8544409
Country: Pakistan

Privacy Support: support@mallfella.com